How We Helped a Management Consulting Firm Build Thought Leadership

This article was co-authored by Natalie Botkins and Paulette Squicimari.

MEADE, a administration consulting agency, features guidance to assist digital, creative, and experiential marketing agencies scale their effectiveness and accomplish expansion. On a quest to cement himself as a thought leader in the space, MEADE founder and CEO Jeff Meade started working with Affect & Co.

To boost manufacturer awareness and advance his thought leadership, Influence & Co. labored along with Jeff to create and execute an powerful articles marketing system.

Soon after we executed a articles method, such as search-optimized guest-contributed material, MEADE was equipped to see some spectacular success.

Jeff worked with Impact & Co. for two years, and through that time, we printed 14 visitor posts in 10 leading publications in his industry. His articles have amassed tens of hundreds of shares across Facebook, Twitter, and Pinterest, and his written content has a social achieve of extra than 6 million.

Just inside of the previous 12 months, we have found these thrilling wins:

• Jeff’s visitor posts have been posted in the likes of Entrepreneur, Harvard Business enterprise Evaluation Ascend, and Advert Age.

Entrepreneur, Harvard Business Review, and Ad Age

• Jeff’s Harvard Enterprise Evaluate Ascend report has created additional than 32,000 social shares.

Harvard Business Review article has generated more than 32,000 social shares

• A guest post posted in Entrepreneur has garnered extra than 6,600 shares, and qualified prospects usually mention this article when speaking with MEADE.

Entrepreneur article has generated more than 6,600 social shares• In general, the information we’ve produced jointly:

Our content accounts for five of the top 10 referral traffic sources to the MEADE website. And it accounts for 31% of all referral traffic to the MEADE website.


To discover a lot more about how we have assisted businesses reach their aims with content material advertising, verify out far more of our situation scientific tests beneath!

Content Marketing Case Studies. Explore stats and data that showcase the ROI of working with us. Click here to read now.

Leave a Reply